Chess & Jazz Festival

design, brand communication, digital, event

year: 2018

client: Chess and Jazz

awards: Event.ru “Best music event” 2018

The summer music festival is a combination of a great music lineup, outdoor chess tournaments with Grandmasters, educational lectures and the best gourmet projects in Moscow. 6000 guests had a chance to hear performances from Grammy award winners CeeLo Green, Cory Henry and other renowned foreign and local jazz bands. Chess & Jazz Festival was held at Hermitage Garden — one of Moscow’s favourite parks. Chess & Jazz festival instantly became one of the summer’s most-talked about events.

Scope of work:

• visual identity and branding
• found rising
• full technical setup & location scouting
• guest & Celebrity management
• PR&Ad supervision

Results:

• 6000 guests
• Publications: > 300 in all types of media (digital, print, TV, radio)
• Celebrity guests & OL: > 200
• OTS: > 700 000 000