Beluga Hunting gift pack promoting through opinion leaders.
As part of the Beluga Hunting liqueur promotion, 50 opinion leaders received gift baskets that contain everything needed for a picnic.
This activation has involved such popular bloggers like:
- Kirill Cherkasov (@cherkasovpage, 365K)
- Ivan Vorobey (@vanvorobei, 103К)
- and Aleksei Grebenschikov (@8igdick, 20K)
And also opinion leaders like:
- ex-chief editor Numero Igor Avdeev (@andreevigor, 19,8K)
- musician Nikola Melnikov (@nikolamelnikov, 14,2K)
- designer Visiliy Volchok (@vasiliivolchok, 12,7K)